Block Power: Marcus Miller on mobilizing Black voters, the 2020 Election and grassroots organizing in the age of tech

As the counting continues, it becomes clear that the 2020 election may be decided by a handful of voters in a few key states. In the months leading up to the election, Block Power, a nonprofit focused on uplifting Black voices by engaging new and infrequent Black voters in the electoral process, mobilized over 200,000 voters through a grassroots organizing campaign that took place almost exclusively online.

In this episode, Marcus Miller, a lead organizer in the Block Power grassroots movement, talks to me about how Block Power successfully built a major voter mobilization strategy that would help decide the future of the country. We talk about the ethics and stakes of representation, particularly for historically marginalized communities, the history of Black voter suppression and the challenges of mobilizing Black voters, and the symbolism of this election falling on the 150 year anniversary of the 15th Amendment, which granted African-American men the right to vote, and how a team of humanists and technologists built a movement.

Block Power is a nonprofit focused on uplifting Black voices by engaging new and infrequent Black voters in the electoral process. Their strategy enlists tech-based strategies, including a software platform that makes grassroots get-out-the-vote efforts more efficient, effective, and data-driven.

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